THE CHALLENGE
Telling insightful and emotionally impactful stories, while growing business, creating jobs and contributing to the cultural conversation.
THE INSIGHT
Growing up in a large Pennsylvania coal country family kept my feet planted firmly on the ground and my mind acutely focused on the job at hand. From this vantage point, I was able to glean Insights into what drives the American family and develop a keen curiosity about our global cousins. Altogether, I had all the inspiration I needed.
THE SOLUTION
Push past the obvious, listen carefully to what the audience needs, all the while moving beyond what they think they want. Great ideas will generate much more than Clios and Gold Lions. They will generate wealth – emotional, spiritual, financial. When I do my job, my clients do well. And when they do well, they hire more people like my brothers and sisters, creating better lives for everyone.
THE RESULT
Work I’m proud of. But what I’m most proud of is helping my clients grow and create jobs.